
newme is India’s fastest-growing Gen-Z fashion destination, launched in 2022, bringing runway-inspired styles straight to your wardrobe—at prices that don’t break the bank. They drop fresh, trend-led collections every week so you can dress exactly how you feel, every single day.
Speed + Trendiness + Accessibility (—new drops every week so you never repeat a look.)
Hyperactive + Trend-savvy Gen-Z
Daily Avg.: +412
Weekly Avg.: +2059
Monthly Avg.: +14500

Considering its TG and brand positioning, newme generates content around the following buckets (click to expand):